This term was first coined several years ago when activewear started to take over global retail. In other words, women started wearing their yoga pants everywhere, and boom! Another department.
And it’s not a small one.
Now valued at over $84 billion, this is not a “passing trend”. Companies are much more relaxed on dress code, overall fashion trends are more casual, and people just don’t have the time to change their entire outfit after their workouts and before their errands. And as a trainer, I couldn’t be happier!
I lived in my team-issued gear at Ohio State, mostly because it was comfortable, but it was also because I just didn’t want to have to go all the way home before practice. These days, when I teach, I am usually going to or from a class that I was taking! And don’t have a ton of time between classes to be able to get some errands done. And let’s be honest, yoga pants are so much more comfortable than jeans!Read More